Why

Graduate programs, professional schools, and employers like to ask some variation of the same question when our students apply: why do you want to do this?

They ask this question because what you are able to do is dependent on why you do it. Clarity of purpose is critical, not only at the start but throughout one’s career.

Successful professionals develop the intellectual skills to reinvent themselves over time. Resilient people acquire the emotional tools to seek meaning and purpose long after their formal training is done.

“Narrative knowledge” is the phrase we use to identify this toolbox. To know how stories work is to know why stories matter to life and work beyond the page.

“It is through stories that we find meaning and, ideally, integrate challenging experiences into our identity, so that we can move forward with optimal health. It is in sharing our stories without apology that we come to accept ourselves fully, as we are, without shame.”

— Annie Brewster, The Healing Power of Storytelling

“Story is what enabled us to imagine what might happen in the future, and so prepare for it – a feat no other species can lay claim to, opposable thumbs or not. Story is what makes us human, not just metaphorically but literally. Recent breakthroughs in neuroscience reveal that our brain is hardwired to respond to story; the pleasure we derive from a tale well told is nature’s way of seducing us into paying attention to it.”

— Lisa Cron, Wired for Story

“Our capacity to move forward as developing beings rests on a healthy relation with the past. Psychotherapy, that widespread method for promoting mental health, relies heavily on memory and on the ability to retrieve and organize images and events from the personal past. We carry our wounds and perhaps even worse, our capacity to wound, forward with us. If we learn not only to tell our stories but to listen to what our stories tell us – to write the first draft and then return for the second draft – we are doing the work of memory.”

— Patricia Hampl, I Could Tell You Stories

“In Sapiens: A Brief History of Humankind, Yuval Noah Harari points out that it is not language itself but the related capacity to imagine what is not immediately present that distinguishes the human species. To imagine what is not immediately present allows us spirituality, nationhood, commerce, and law, and it is of course the essence of story.”

— Janet Burroway, Writing Fiction

“Those who do not have power over the stories that dominate their lives, power to retell them, rethink them, deconstruct them, joke about them, and change them as times change, truly are powerless because they cannot think new thoughts.”

— Salman Rushdie, Imaginary Homelands: Essays and Criticism

“People don't buy what you do; they buy why you do it. And what you do simply proves what you believe.”

— Simon Sinek, Start with Why

Narrative knowledge never loses value. It is intellectual gold. The human skills you develop in our program are increasingly scarce and will never be obsolete.

Have an idea?

The meaning of your life is a story.

Only you can tell it.